Most experts don’t have a credibility problem. They have a structure problem.

If AI isn’t citing you, it usually isn’t because you lack expertise. It’s because your knowledge hasn’t been organised into clear, named, machine-readable signals that AI can attach to you with confidence.

Named intellectual property is how you scale across AI without surrendering ownership. It’s the difference between being absorbed into the training data and being recognised as the expert AI points back to.

You don’t need more content for the sake of it. You need what you already know — spoken, written, taught or practiced — extracted and structured so AI can find it, understand it and associate it with your name.

 
 
Kate Holland Radar Founder and WellBeing editor sitting on a chair indoors with a blurred outdoor background

Meet Kate

Kate Holland is an AI visibility consultant and authority architect who helps experts get cited by AI. Based in Byron Bay, NSW, she is the long-time editor of WellBeing magazine and the creator of Radar Authority Architecture.

For more than a decade, Kate’s work has been about deciding which experts get heard and which ideas deserve to travel. Long before AEO or GEO had names, the underlying judgement was the same: which frameworks are clear, consistent, memorable and worth sharing.

Radar is what happens when that editorial instinct meets AI authority design. Kate built it because many of the best experts in the market are not missing credibility — they are missing the structure AI needs in order to recognise and cite them.

 
 

The Radar Authority Architecture™

Every Radar engagement follows the same proprietary five‑stage framework. Each stage builds on the last to create a knowledge architecture that AI systems can find, understand and cite with confidence.

R – Recognise
Map your current AI visibility. Where do you appear, where are you absent and who is filling the gap in your area of expertise?

A – Analyse
Discover the latent intellectual property inside your practice: the frameworks and methods you use but have never named.

D – Define
Name and define your intellectual property — the frameworks, models and methodologies that are yours to own. This is where your named IP is formally created.

A – Architect
Build the infrastructure: structured knowledge, AI‑optimised pages and citation‑ready assets that signal authority to machine systems.

R – Reinforce
Ongoing reinforcement and monitoring to sustain and grow your AI visibility as models update and evolve.

Radar Authority Architecture™ is how your expertise becomes named intellectual property — and how AI learns to treat you as the expert it cites, not just the data it trains on.

Why you should start with a Radar Authority Audit

"The Radar Authority Audit blew my mind. The personalised report showed so many areas I could improve to make sure AI reads my content and uses it to help me show up in relevant searches. I have already implemented the recommendations."
Sophie Anderson, Consultant, Coach and Speaker

"The Radar Authority Audit Kate provided was incredibly insightful. It clearly identified the gaps in my online presence and what I needed to do to improve my authority and credibility. I highly recommend working with Kate if you want to better position yourself and get found online in an ever-changing AI-driven world."
Camilla Thompson, Founder of Biohack Me

"The Radar Authority Audit completely blew me away. Kate has built something genuinely special here and the depth she brings to it is incredible. The audit identified golden nuggets we could action immediately and bigger strategic thinking that will shape how we position the business moving forward. As someone who has invested in a lot of business tools and services over the years, this one genuinely delivered. If you're serious about being recognised as an authority in your space, especially as AI continues to shape how expertise is discovered, this is definitely something to look into! Kate is brilliant at what she does and her passion for this work is infectious. I highly recommend the Audit."
Chris Barnes, Epigenetic Longevity Strategist

 
 

What we do

Authority Audit

The Authority Audit runs your name and expertise across the major AI platforms using our proprietary Radar Authority Architecture. You get a full visibility score, a clear gap analysis and a prioritised roadmap with three high-impact actions. Specific to you, not a template.

Radar Sprint

This is our entry-level build. We start with a full Authority Audit, walk you through the findings on a strategy call, identify three actions you can implement immediately and build one core asset — your named framework and its canonical definition page. Everything AI needs to begin finding, trusting and citing you, delivered in three weeks.

Radar Authority Architecture

The complete build across all five Radar stages. We extract your thinking through Radar voice sessions, structure it into a named knowledge framework and build the full authority ecosystem AI needs to surface your expertise consistently — from framework definition to reinforcement signals. Minimum three-month engagement.

Monthly Retainer

Authority compounds. We maintain and grow your AI visibility month by month. This includes new assets, citation and prompt monitoring, platform updates and strategic advising as the AI landscape shifts.

 
 

Is Radar right for you?

Radar works best for established experts, coaches, consultants, founders and thought leaders who have genuine depth of knowledge and an existing body of work, but aren't showing up when AI is asked about their field.

Are you right for Radar?

You have a clear point of view that sets you apart. You're already producing work but it's scattered — podcasts, articles, social posts, voice notes — and nothing ties it together in a way AI can read. You've noticed competitors with less experience being recommended over you or you've simply tried searching for yourself in ChatGPT or Perplexity and didn't like what came back.

 
 

Trusted by experts and thought leaders

For more than a decade, Kate has worked with Australia's most respected expert voices shaping complex thinking into the kind of clear, structured editorial that gets taken seriously. That's the foundation Radar is built on.